40 Years As An Olympian
Congratulations to our founder and two-time Olympian, John Strotbeck! As we celebrate this milestone, reflecting on the 40 years since John first represented our country on the grand stage of athleticism is remarkable. His dedication, discipline, and perseverance made him a standout athlete and set the foundation for his journey into the business world. Today, John’s legacy extends beyond his athletic achievements, significantly impacting the landscape of athletic outerwear and apparel made in America.
John’s journey from Olympian to entrepreneur is a testament to his adaptability and unwavering commitment to excellence. Fueled by the same passion that drove his sports career, he identified a market gap for high-quality, performance-driven sportswear. From the iconic Stevenson Jacket, launched after the 1976 Olympic Games, to today, Boathouse outfitted the best athletes in the world, allowing them to train and compete at the highest levels. Further demonstrating Boathouse’s innovative spirit, they pioneered Team Stores in 2009 (now an industry standard), allowing athletic teams to “build their badge of honor” through customized apparel lines and sell it online to their athletes, coaches, and boosters.
Over the years, Boathouse Sports has become one of America’s most preeminent athletic outerwear and apparel companies, outfitting high school, college, Professional, and Olympic athletes. Boathouse Sports is known for its innovative designs, outstanding quality, and the ability to customize apparel to meet the specific needs of various sports teams. Boathouse is also known for its unwavering commitment to making its products in the USA at our Philadelphia location.
As Boathouse continues to evolve, the company is expanding its athletic outerwear and apparel expertise to support active lifestyle enthusiasts. Leveraging decades of experience crafting performance-driven sportswear for elite athletes, Boathouse offers a range of athletic-inspired apparel that combines functionality with everyday style.
This new All-American line embodies the same principles that have defined Boathouse’s success—exceptional quality, innovative design, and a dedication to American manufacturing. Whether you’re a weekend warrior, a fitness enthusiast, or someone who values comfort and style in your daily activities, Boathouse’s new collection promises to meet and exceed your expectations.
By bringing the precision and performance of athletic apparel to a broader audience, Boathouse continues to honor John’s legacy of excellence. Boathouse remains committed to its roots while embracing new opportunities to inspire and support active lifestyles. With this exciting expansion, Boathouse reaffirms its position as a leader in athletic apparel, opening a new chapter in our storied history – empowering more people to live their best, most active lives.
For the Olympian in all of us.
